Reference

The numbers behind every metric

Where our reading speed, sentence length and character counting rules come from, and how to interpret them.

All reference pages

Standard reading and speaking speeds per minute

Reference rates used to convert word counts into reading and speaking time, with the assumptions stated plainly.

Average sentence length benchmarks for digital content

Benchmark ranges for sentence and paragraph length by content type, with the formula used to calculate them.

Unicode, character encoding and hidden character counting

Two tools can count the same text and disagree. This explains why, and which count you should trust for which job.

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Words, characters, sentences, paragraphs and reading time — live, in your browser, free.

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